Enron (eBook)

LOREN FOX is a former senior editor at Business 2.0, the award-winning business magazine, and a leading authority on business strategy. Previously, Fox was finance editor of Upside magazine. He also spent five and one-half years as editor and reporter for Dow Jones News Service, where he covered the energy industry and Enron. His work has appeared in The Wall Street Journal, Barron's, Salon.com, and other media.

Preface.

Time Line.

1. Pipeline to Profit.

2. Where the Money Is.

3. Major Ambition.

4. Electrifying Opportunity.

5. Culture of Creativity?

6. The Energy Buffet.

7. Taking the Plunge.

8. Enron Gets Wired.

9. Power and Glory.

10. California Dreamin'.

11. Power Overload.

12. Downward Spiral.

13. Racing the Clock.

14. Endgame.

Epilogue.

Author's Note.

Notes.

Index.

"...offers a candid examination of Enron's evolution, its culture, its rise and its downfall ...a clear and enjoyable read." (City to Cities, July 2004)". . . Fox fills the void left by Lay and other Enron top dogs inswift, building-block fashion, producing a ground-up view of whythe "Crooked E" colossus rose and fell. A sober and clear-eyedbook, it's the more restrained of the two [compared to PipeDreams]. But it's not too restrained to pass up the chance toget in some good snarkfests over Enron's outsized egos andswagger?or remind us that its swagger is what most investorsbought. . . . . Fox places the unspooling of Enron in itsmarket-history context, and his book has gravitas . . . ."?Barron?s

". . . Fox is a business writer based in New York who digs intohow Andrew S. Fastow, Enron's former chief financial officer, setup special purpose entities that ultimately helped cause thecompany's downfall. Of the three books [including PipeDreams and Anatomy of Greed], this one offers the mostdetailed explanation of Enron as a business." ?New YorkTimes

"Enron: The Rise and Fall is the latest and perhaps mostimpressive of the recent crop of books about the collapsed energygiant . . . [Fox?s] candid, in-depth examination of Enron?sremarkable evolution, corporate culture and ultimate downfall is initself remarkable for being both scrupulously detailed whileremaining a clear and enjoyable read, even when dealing with theByzantine complexities of the company?s financial engineering."?ERisk.com "Book of the Month" review