Essentials of Marketing
Seiten
2008
|
6th ed.
South-Western (Hersteller)
978-0-324-65620-6 (ISBN)
South-Western (Hersteller)
978-0-324-65620-6 (ISBN)
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ESSENTIALS OF MARKETING "takes you there"--helping you achieve complete marketing success--by delivering the best the market has to offer: cutting-edge coverage, powerful learning tools, captivating examples, and innovative applications that ensure that you not only understand marketing concepts but also know how to effectively apply them to real-world practice. Packed with choices, the book offers unequaled flexibility and exceptional tools to meet a variety of learning styles.
Erscheint lt. Verlag | 7.1.2008 |
---|---|
Zusatzinfo | col. Illustrations |
Verlagsort | Mason, OH |
Sprache | englisch |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb |
ISBN-10 | 0-324-65620-3 / 0324656203 |
ISBN-13 | 978-0-324-65620-6 / 9780324656206 |
Zustand | Neuware |
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